2018 was an innovative year in the offset printing and promotional industry. As business and communication priorities evolve, so do the methods to meet them. Take a look at the top printing trends we saw in our industry this year.

Convergence

A big trend in 2018 saw the convergence of digital and print in various forms. Digital companies like Airbnb have embraced print to connect online campaign efforts to offline media and touchpoints. Sports Illustrated, a traditional print magazine, leveraged scannable pages to unlock exclusive digital content for its subscribers.

Foil

There’s more to foil than just the dated bronze and gold colors of the past. Today’s foil comes in nearly every color imaginable and can be leveraged in a variety of creative ways to help enhance your brand, design, or message.

Texture

Paper is tactile; therefore, a successful piece should account for more than just the look. Selecting uncoated papers with unique finishes or added textures by way of embossing, debossing, or raised ink can add an element of surprise. If your print piece looks and feels significant, customers are more likely to hold onto it longer.

Color

Colors have the power to change moods. 2018 saw a move away from subdued pastels and move toward bright and bold colors, giving clients an extra vitality in an otherwise ordinary print piece.

BPC is the leader in providing innovative options for all your print and marketing needs, from printing catalogs, booklets or custom print jobs to creating sales flyers and trade show promotions. Let us help you navigate the latest printing trends with our unparalleled speed and service. Contact us today!

We are only as good as our last project. In our 30 years of business, we have encountered – and overcome – various obstacles, from changes in direction to logistics.  Hear what one of our clients said about a recent project and how BPC rose to the challenge:

To Whom It May Concern:

 I want to spotlight the professionalism and care that Business Printing Company Inc. took with our order from their company. 

 Each year, I have a leader appreciation meeting for my employees that are in lead positions or simply stand out with regards to true excellence. This year, our meeting was at Lake Tahoe, and I had ordered special team T-shirts for those that are invited to the event and attend. 

 I had been working with Business Printing Company Inc. for many weeks trying to establish a design that everyone would appreciate. They were very patient through this process and helped me create a design that everyone really liked. After putting up with my particularism in design, we placed the order. 

 To my surprise, 4 days before our Team Leader conference in Tahoe, I learned that UPS had still not delivered the shirts for them to print on. Instead of telling me I was just out of luck, they did everything in their power to get the shirts for printing rushed from UPS. They then rushed their production time and overnighted the shirts to our hotel in South Lake Tahoe.

 I want to personally thank Angee Hern and her team at Business Printing Company Inc. for ensuring the delivery and professional quality of service and product we received. Our Team Leads were extremely happy to receive their shirts and it made the whole experience one that we as individuals and a team will remember. Thank you for coming through and reinforcing the knowledge that I can trust Business Printing Company Inc. to be a business partner I trust and count on.

 Best,

 Chris Maze CEO, Operations Manager
 RRS Patient Decontamination LLC

When working with our clients, we strive to do our very best to deliver a quality product, in whatever way necessary. Trust BPC for all your business printing needs, from apparel (as mentioned above, we’re really great at T-shirts!) to promotional items to collateral pieces, you can count on us for all your printing needs.

Summer is officially here. That means businesses around the country are planning their annual company outings. Company outings are a great way to bond with team members and reduce workplace stress, allowing for employees to get to know each other on a personal level. Whether it’s a golfing scramble or a family-friendly picnic, BPC has all the fun swag you need to make your event a home run. Still keeping with our year of 30 theme, here are 30 company outing ideas to make your next company outing a lot more memorable.

  1. First things first, embrace the fact that you’re all on the same team. This can be done in a variety of ways, but outfitting the entire office in branded apparel is a fun, easy way to show your company spirit.
  2. Take the outing off-site. A change in scenery brings in a change in attitude. Since the outing is less about work, make sure you’re nowhere near it.
  3. Make your outing voluntary. Chances are high that every employee will participate, but if you take away the option to choose for themselves, this will be just one more thing an employee has to do.
  4. Customize to your culture. If your employees enjoy physical activity, host a volleyball tournament. If they’d rather use problem-solving skills, a board game marathon might be more your speed.
  5. Allow input from others. You can’t please everyone, but you can make the effort to please most. Asking people for input shows you care and generates excitement around the event.
  6. Leave an element of surprise. While you might be getting help from several team members, the main coordinator should have one or two tricks up their sleeve to surprise even the planning committee.
  7. Schedule event during work hours. Employees appreciate employers who respect their time. Hosting an event during the day allows for all employees to participate without taking time away from home life.
  8. Invite families. If your outing does end up outside office hours, be sure to extend the invite to families, giving employees a way to bring work and family together.
  9. Pick a theme. You can’t go wrong with a themed event. From favorite decades to Game of Thrones, there’s something for everyone.
  10. Make it festive. A picnic can be more than just any old picnic when you add balloons, streamers, and music.
  11. Build a DIY photo booth. Everyone knows pictures are the best way to capture memories from events. But, it doesn’t need to cost an arm and a leg. All you need is a large piece of cardboard for the backdrop, a few props from the dollar store and, of course, a camera!
  12. Create a custom SnapChat filter. After all, this is the era of selfies. The process is simple – come up with the design, determine the time and place the filter will be active and submit to SnapChat for approval.
  13. Highlight employee talents. Whether it’s juggling or making balloon animals, capitalize on the outside talents of your employees.
  14. Vary the activities. If you know anything about people, it’s that they all have diverse interests. Offer different activities to meet the needs of most, from volleyball tournaments to arts & crafts contests.
  15. Arrange a scavenger hunt. No matter what type of outing you’re hosting, adding a scavenger hunt will bring out the competitive nature in any employee.
  16. Organize food trucks. Fun fact: people love food trucks. Adding one or two local food trucks is a great way to bring a gourmet treat to an otherwise simple event.
  17. Contribute to the community. Your company event can extend beyond the team into the community. Combine your event with a canned food drive, have your badminton tournament raise money for a local cause, or simply host your event at a volunteer site.
  18. Host a cook-off. To allow for a little friendly competition (and save a little money on expenses), host a cook-off of different foods, whether it’s chili, ribs or even pie.
  19. Hire a pro. With all the many team-building events out there, planning an outing can seem overwhelming. Hiring a planner who specializes in company events can alleviate some of the stress.
  20. Don’t plan for every second. Company activities should ebb and flow. You should balance structured activities with plenty of downtime for employees to have natural conversations.
  21. Make it educational. It’s true that learning can be fun. Learning something new together, like a cooking class, can give participants something they can take away for years to come.
  22. Have a plan B. What’s the saying about the best laid plans? They can often go awry. Weather, deadlines, and unforeseen events can all lead companies to need contingency plans, so it’s best to be prepared.
  23. Include fan favorites. You don’t always have to recreate the wheel every year. If you found the magic unicorn with a company event, do it again. Your employees will thank you for it.
  24. Incorporate social media. In the days leading up to the event, post teasers on your social media channels to gain excitement.
  25. Hashtag everything. Building on the tip above, creating a specific hashtag for your event also ups the excitement level and gives participants a way to share photos they took throughout the day.
  26. Provide transportation. If your event is far from the office, offering a transportation service or parking spaces will help employees get to the event with little hassle.
  27. Consider food preferences. From gluten-intolerant to vegetarian and everything in between, there are a lot of food restrictions. While you can’t make everyone a special dish, you should have options that cater to the majority.
  28. Offer awards. No company outing is complete without an awards ceremony. Present awards to best attitude, most creative, etc. BPC has a slew of promotional items from hats to water bottles to coolies that make great prizes!
  29. End day with a circle of appreciation. Since the goal of a company outing is team building, this is a simple, yet powerful activity. Team members form a big circle and every participant is asked to share something they appreciate about the person to their right. It may sound corny, but it leaves each member feeling good about the day.
  30. Send guests home with a parting gift. Everyone invited should go home with something to remember the event, whether it’s a picture frame (with a picture from the day), keyboard pads or notepads.

Company outings can be a welcomed break from work, as long as you have everything planned in advance. Let BPC help you with all your promotional needs and company outing ideas from team T-shirts to awards. We have everything to make your next company event unforgettable!

As BPC continues to celebrate our year of 30, we thought it might be fun to look at the history of printing in industry, past and future. Because, as they say, you can’t know where you’re going until you know where you’ve been.

Where have we been?

Modern printing as we know it began in the late fifteenth century by a man named Johannes Gutenberg, inventor of the printing press. One of the first publications to be printed on his device was the bible. (Fun fact: nowadays, over 100 million bibles are printed every year!)

In the early 1900s, Ira Washington Rubel invented the first offset printing press. And, while technologies have improved the process, this is still the most commonly used method of printing.

By the 1930s, printing companies pretty much thought they had it figured out. The front half of the twentieth century had been the era of mass media, with magazines such as National Geographic, Life and Time all published to millions of readers. In 1935, Penguin Books began publishing paperback books. And in 1938, Xerography was invented.

As technology improves, so does the printing industry. Each decade has seen enhancements to printing, whether it’s new typefaces, inkjet or laser printing techniques.

So, where do we see printing in 2030?

We predict it’ll be all about 3D printing. Believe it or not, 3D printing began in the 1980s. The first patent for the technology (sterolithography apparatus or SLA) was issued by Charles Hull in 1986. But, it wasn’t until the early 2000s that we saw the first 3D printed kidney and, later, the first 3D printed prosthetic limb.

3D printing is constantly evolving and progressing. The price of 3D printers has fallen in recent years, making it attractive for more and more companies. You can now print jewelry, aircraft and even housing! Imagine the possibilities for your next company giveaway!

In 2030, expect BPC to be at the forefront of 3D printing. From promotional items to branded apparel, the sky will be the limit! We look forward to working with you now and in the (very near) future!

Whether at a client party or conference, everyone loves good promotional items. Office accessories, fun apparel, or things people never knew they needed (we’re looking at you, PopSocket!), you’re sure to find more traffic to your booth with some fun collateral.

Have an event coming up? We’ve compiled a list of our 30 favorite promotional items to make your booth the hit of any conference.

For your next event

First things first – you need to showcase your brand as professionally as possible. Put these items at the top of your list!

  1. Tablecloths
  2. Banners

For their office

At conferences, people are almost always attracted to items they can take back to the office. Give these a try!

  1. Pens
  2. Notepads
  3. USB Flash Drives
  4. Business Card Holders
  5. Clocks
  6. Mousepads
  7. Stress balls (we all have those days!)
  8. Calculators
  9. Name badges

To wear

Custom printed or embroidered t-shirts are always a winning piece of collateral. Send your booth visitors off in style with some quality branded apparel!

  1. T-shirts
  2. Polos
  3. Quarter-zips
  4. Visors
  5. Hats
  6. Sunglasses (in every color of the rainbow!)
  7. Lanyards
  8. Socks
  9. Jackets
  10. Beanies
  11. Hats
  12. Watches

For the fun of it!

Add some fun to your promotional item mix with a few of these unique takeaways for after work and weekends!

  1. Koozies
  2. Puzzles
  3. Tattoos
  4. Pet products
  5. Candles
  6. Candy (no, this is not a typo!)
  7. Flashlights

Not only do we love these items, we sell them, too! For super-fast, super affordable promotional items, trust BPC for your next event.